Members of group:  Janet Alcorn and Joan Watson

Overall purpose/goal:  To communicate with members and non-members, the opportunities Learning Forward Colorado (and, when appropriate, Learning Forward) makes available in the state of Colorado

Some Actions this committee will take:

ACTION #1
Action:  Advertise all Learning Forward Colorado events to members, Key Communicators (1-2 people per school district who have agreed to disseminate Learning Forward Colorado information to people in their districts), and non-members who have attended a Learning Forward Colorado event in the past.

Rationale:  Really?  Do I have to answer this?

Logistics:  Janet will get information from presenters, develop flyers and distribute to members and key communicators; Janet will get information to MaryAnn who will get it put on the website.  Would like to increase the advertising time this year.

Expected results: Increased attendance at our Learning Forward Colorado events; possible increased membership

ACTION #2
Action:  Increase Key Communicator list to include charter schools and private/parochial schools in Colorado

Rationale:  Teachers/Administrators in these schools need much of the information we are sharing

Logistics:  Janet will have her secretary begin phone calls to the appropriate people to get the names/offices so we know where to send the info.

Expected results: Increased attendance from this population for our Learning Forward Colorado events; possible increased membership

ACTION #3
Action:  Develop a Learning Forward Colorado newsletter that would be emailed to Learning Forward Colorado members and key communicators (This will be come an action if we can find someone who will take on this project.  I cannot take this on)

Rationale:  While we have a website, I am not sure that many Learning Forward Colorado members (nor key communicators) go to this site for information unless they are registering for an event.  Something more direct, that goes to people’s emails might get them more interested in what Learning Forward Colorado is doing.
Logistics:  Janet will work with whoever wants to take this on to make it happen.  Janet will take care of emailing it to members/key communicators.  This would maybe be a quarterly type of thing…maybe only twice a year to start.

Expected results:  Increased participation in Learning Forward Colorado events, possible increased membership, increased awareness of Learning Forward Colorado and what we do

Correlation with Learning Forward’s Expectations:

Expectation #1:
Increasing membership (including reaching out to charter schools, parochial schools and private schools).
Making sure that all flyers explain the rationale for the presentation/conference/event in relation to Learning Forward Colorado/Learning Forward goals

Expectation #2:
We will be examining our membership, looking for holes and trying to target districts/schools that we think would benefit from Learning Forward Colorado offerings.

Expectation #3:
My committee’s work is about advertising/communicating what Learning Forward Colorado is doing and why…so what we do showcases examples of effective professional learning and supports those who will benefit from this knowledge

Expectation #4:
We get the word out about what Learning Forward Colorado is doing/stands for; we contact district level administrators to get out the word to people in their districts

Expectation #5:
We are part of the greater discussion in Learning Forward Colorado about how to utilize technology to serve our members better